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Adapting to global economic shifts to enhance exports

Within the span of half a year, we have seen major shifts within the regional and global economies, which affect Malaysia both directly and indirectly.    The most recent being Brexit – in which the British people voted in a referendum to exit from the European Union.   At the same time, the Trans Pacific Partnership (TPP) agreement and the formation of the Asean Economic Community (AEC) created a need for significant changes in the way in which Malaysian companies conduct bus...

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Driving Automotive Business Towards Export Readiness

DRIVING AUTOMOTIF BUSINESSES TOWARDS EXPORT READINESS Malaysia’s signing of the Trans Pacific Partnership Agreement (TPPA) and the inception of the ASEAN Economic Community (AEC) will open a massive market of more than 1 billion people. Through the National Automotive Policy 2014 (NAP 2014), Malaysia aims to penetrate these markets through the gradual liberalization of the automotive sector. A key aspect running up to the liberalized market is the ability for local component manufacturers to b...

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Consumers play important role in enhancing local automotive sector

In general, the costs of purchasing and ownership of vehicles in Malaysia are becoming ever more affordable.    Since the National Automotive Policy 2014 was announced more than 2 years ago, the domestic automotive ecosystem has seen a more competitive sales environment that has undeniably benefited the consumer.   Despite the uncertain economic climate and the appreciation of the US dollar against the ringgit, original equipment manufaturers (OEMs) operating in Malaysia have ...

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Vehicle roadworthiness just as important as safe driving behaviour

The Malaysian automotive industry has recently been rocked by Honda’s global recall exercise, affecting models manufactured as early as 2003. The recall, involving a replacement of faulty airbags that may cause injury or death, due to the rupturing of inflators when the airbags deploy in a crash. We have seen Honda’s tireless efforts to ensure that all its faulty components are replaced, and to ensure the safety of its consumers are preserved. This issue raises an important discussion point o...

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Perdana to drive Proton's goal of becoming globally competitive

At the recent launch of the new Proton Perdana, the prime minister was crystal clear on Proton’s direction – the national carmaker must transform itself to be independent of government support and quickly find its footing to penetrate the global market.   Its newly-appointed chief executive officer and his deputy spent a humbling amount of time at the launch. They detailed the company’s new philosophy, seen immediately in Proton’s new model, and promised a shift towards global mindsets, f...

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