Home Press Release Malaysia Autoshow 2018 Promises A More Comprehensive And Immersive Experience
Malaysia Autoshow 2018 Promises A More Comprehensive And Immersive Experience

Malaysia Autoshow 2018 Promises A More Comprehensive And Immersive Experience

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PRESS RELEASE

(2nd April 2018) 

MALAYSIA AUTOSHOW 2018 PROMISES A MORE COMPREHENSIVE AND IMMERSIVE EXPERIENCE

Kuala Lumpur, April 2, 2018 – Following the overwhelming success of the previous Malaysia Autoshow in 2017, Malaysia Automotive Institute (MAI) is confident to attract more visitors to this year’s event, which promises a more comprehensive and immersive experience.

The fourth edition of the annual Malaysia Autoshow will be held from 26th to 29th April, 2018.  For the second year running, the venue will be at the Malaysia Agro Exposition Park Serdang (MAEPS).

Beginning this year, the Malaysia Autoshow will move its dates from November to April, to allow for further expansion of attractions at the autoshow in the editions to come.

The decision to move the Malaysia Autoshow to the first half of year was made in light of the world’s major autoshows, such as global motor shows in Tokyo, Frankfurt and Paris which are held in the second half of the year. The new April dates take the Malaysia Autoshow out of the packed second half calendar to allow room for the availability of better displays at the show from around the globe in the future, such as concept vehicles and latest technology related to transportation and mobility.

MAI Chief Executive Officer Dato’ Madani Sahari said that the decision to move the event to MAEPS last year proved to bring a wider array of attractions and new experiences to visitors, as the 2017 edition recorded more than 250,000 visitors.

“The expansive venue facilitated longer test drives routes and allowed many exciting outdoor activities to be carried out by the participating brands, especially to demonstrate the various features in their products to visitors.  These first-hand experiences for customers certainly contributed to the record-breaking sales, as well as a better outlook of what Malaysia’s automotive industry can offer to consumers today,” he said.

Some of the biggest automotive brands in the country will be taking part in this year’s show with the theme ‘360-degree Mobility Experience’. More than 100 cars comprising some of the latest models in the market and Volvo classic cars will be on display.

Some of the major highlights of Malaysia Autoshow 2018 include:

  • A glimpse into the future of mobility at the Intelligent Mobility Experience (IMEX)
  • A Kia Picanto for one lucky winner of the Lucky Draw Contest (Eligible to participants with a paid ticket to the Malaysia Autoshow 2018 – Terms & Conditions apply)
  • The first appearance in Malaysia by the resuscitated legendary German marque Borgward, brought to you by GO Exim Sdn Bhd;
  • The opportunity to own a set of personalised legal tender stamps from POS Malaysia. Just snap a photograph of you and your favourite car with a smartphone and pay RM20 for your very own set of collectible stamps that will be printed on the spot;
  • Best-ever financing packages by Maybank valid only for cars purchased at the event; and
  • Holiday packages within ASEAN (Flight and accommodation) for 8 lucky customers who book and purchase a car at the Malaysia Autoshow 2018 (Terms & Conditions apply);

 

At the outdoor area, the long list of exciting activities includes:

  • Autonomous Emergency Braking (AEB) demonstration in a Perodua;
  • Free car inspection;
  • Go-kart racing;
  • Mitsubishi Obstacle Course;
  • Music on Wheels showcase of in-car entertainment systems upgrades;
  • Off-road driving experience by 4×4 clubs;
  • Toyota 4×4 Experience;
  • Lane departure assist and adaptive cruise control demonstration featuring Honda Sensing technology;
  • Test drives of latest models;
  • Specialty themed Culture and Cuisine Pavilion; and
  • Food trucks.

Maybank is the official financing partner for the Malaysia Autoshow 2018, and will be offering online submissions for hire purchase applications as well as discounts for entry ticket purchases using its QRPay option.

Head, Community Financial Services Malaysia, Datuk Hamirullah Boorhan said, “As one of Malaysia’s largest automobile financiers with a market share of more than 25%, Maybank is supportive of the growth of the Malaysian auto industry and will be having attractive and flexible financing packages on offer at this autoshow.”

“In addition, through this collaboration with auto dealers, customers can enjoy greater convenience as their financing applications can be submitted online through our Maybank Auto Dealer Portal providing a swifter and more seamless experience,” he said.

The entrance fee for Malaysia Autoshow 2018 is RM10 per entry. Children below 12 years of age will be given free access, while students will gain free admission on Thursday (26th April 2018).

Visitors can also enjoy discounted ticket prices by purchasing online at www.autoshow.com.my.

 

Media contact:

 Kong Wai Keong

M: 012-3196160

E: kong@prkraft.com

 

Sarah Mamat

M: 011-26900611

E: sarah@mai.org.my

 

 

 

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